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338.439.5:614.3

, ..., . .. Andreeva Irina Grigorievna, Head of the Chair of Economics and Agriculture Economy Associate, Belgorod State Agricultural Academy named after V.Gorin, Candidate of Economic Sciences, Associate Professor : , , -; .

Key words: Bio, organic,eco-products; cultivation and production of environmentally friendly products.

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Summary. This article discusses the production of consumers' perception of environmentally friendly products, to assess the situation of growing environmental products abroad and in Russia.

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338.439.5:637.1(470.324)

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Belolipov Roman Pavlovich, The Dept of Management and Marketing in Agro-industrial Complex, Voronezh State Agricultural University after Emperor Peter the Great Konovalova Svetlana Nikolaevna, The Dept of Management and Marketing in Agro-industrial Complex, Voronezh State Agricultural University after Emperor Peter the Great : , , , .

Key words: market for agricultural products, the structure of production and marketing, market research, marketing strategy.

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Summary. The article deals with the state and prospects of development of the market of milk Voronezh region. Estimated level of production and marketing of milk pricing factors in the milk market, the nature of economic relations between producers and processors of milk.

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